On the 14th May 2025 we brought together 12 C Suite Leaders for our inaugural London dinner. Think secret penthouse apartment. Private Chef. 5 course taster menus. Great company. Great conversation. Following on from our Breakthrough Moment Launch event in March we continued the conversation around what great leadership looks like, breaking down the six
THE REVOLUTION WAS LIVE The question is – where the hell were you? 100 C-Suite leaders. One secret location. Zero fucks given about the status quo. Welcome to The Breakthrough Moment – where PerfectRebel just lit the match on a corporate revolution that’s been years in the making. Aures London vibrated with a different kind
On a quiet and cold January evening 12 C-Suite leaders in Manchester came together to test out a new community and dining concept. Together with Simon Wood, the MasterChef winner and restaurateur we tested the concept of fine dining in a penthouse apartment for the C-Suite. It worked. The House of Rebel was born. ARE
Want to know why your business isn’t delivering? You’re trying to do too damn much.
Let’s cut through the corporate BS: Most businesses are lying to themselves about being customer focused. They’re trapped in a maze of pointless meetings, blame games, and soul-crushing governance processes that have nothing to do with delivering actual value to customers. Here’s the uncomfortable truth: While you’re busy pointing fingers at the tech team or
“The greatest danger in times of turbulence is not the turbulence; it is to act with yesterday’s logic.” ~ Peter Drucker Progress doesn’t wait for next fiscal period Static funding, rigid cycles, fiscal gatekeeping … ahh the salad days of certainty; when jolly CFOs planned the budget 12 months out. This is still possible of
PS it’s not all about the tech A timely truth bomb for the techies: it ain’t all about the tech. The shiny AI, the gleaming new dashboard, the polished bits and bytes – it’s intoxicating stuff. But without the right people, culture and vision it can be an expensive distraction. ‘Cos tech isn’t the hero
Culture eats strategy for breakfast In our industry that breakfast quote’s like a Beyonce-level megahit.Attributed to management guru Peter Drucker, the quote effectively says that business strategy is doomed to fail unless company culture can accept and encourage it.And sweet Cowboy Carter that’s as true today as it ever was … Is this culture? First
Tell your boss they’re wrong and watch what happens Leadership. Can’t think why we’re talking about this right now. Oh wait … Like people, businesses can have a muddled view of leadership. The character traits we seem to value in leaders are often the same ones that make for a piss poor leader. Let’s skin